Icon Wipton Hotel Madrid Exterior photoIcon Wipton Hotel Madrid Amenities photoIcon Wipton Hotel Madrid People photo

Icon Wipton

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Check rooms and rates
From$814 /night
Check-in
07Sept
Check-out
08Sept
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Jorge Juan, 17 (Esquina Lagasca), Madrid, 28001
-
Near El Retiro Park
Perfect
9.0
9.6
/10
4.8
4.5
/5

3-star boutique hotel on Jorge Juan street in Madrid's Salamanca-Serrano neighborhood

Location & Neighborhood

ICON Wipton occupies an early-20th century building on Jorge Juan street, the center of Madrid's exclusive Salamanca-Serrano shopping district. The hotel sits within 250 meters of Retiro Park, the National Library, and the Archaeological Museum. Guests can walk to three different metro lines in under five minutes, with Atocha train station one stop away on the suburban train line, and Puerta de Alcalá is 500 meters from the hotel.

Rooms & Amenities

Rooms feature avant-garde décor with innovative details, including Netflix access and a pillow menu for guest selection. Each room includes a private bathroom and free WiFi. Family rooms offer bunk beds for children, separate TV space, and staff greet kids with two plushie toys upon arrival.

Dining & Social Spaces

The on-site brasserie-restaurant, The Captain, serves a buffet breakfast daily and operates as a social club focused on gourmet experiences. The lobby, decorated as an English Pub, offers a lounge area and tourist information. Guests can also order from a snack bar and choose from special diet menus, with wine and champagne available.

Services for Guests

The hotel provides a 24-hour front desk, concierge service, express check-in/check-out, and luggage storage. Business travelers have access to meeting and banquet facilities, fax/photocopying, and room service. A tour desk is available, and the hotel offers an invoice provided service.

Pet & Additional Policies

The hotel provides pet baskets and pet bowls for guests traveling with animals. Facilities include family rooms, non-smoking rooms throughout, and a lift. On-site features include a shared lounge/TV area, CCTV in common areas, security alarm, and smoke alarms for safety.

Highlights

Location: Jorge Juan street in Salamanca-Serrano neighborhood

Rooms: Netflix access & pillow menu

Dining: The Captain brasserie-restaurant

Family: Kids plushie toys upon arrival

Pet: Pet baskets and bowls provided

Access: 250 meters from Retiro Park

“I think this hotel, with its boutique charm and gourmet social club, stands out in the upscale Salamanca-Serrano area. The rooms blend modern amenities with stylish design touches, a smart choice for discerning travelers. Its location near cultural landmarks and exceptional service make it a standout for a Madrid visit.”
Hotel logo
James DavidEditor-in-Chief at Dogfriendly-hotels

Select your room type

The hotel provides many room choices—family rooms, doubles, and pet-friendly suites—with breakfast, free cancellation, and special offers
  • Double or Twin Room
    2 persons
    18 m²
    1 King-size bed
    Air conditioning
    Heating
  • Triple Room
    2 persons
    22 m²
    1 King-size bed
    Air conditioning
    Heating
  • Quadruple Room
    2 persons
    24 m²
    1 King-size bed
    Air conditioning
    Heating
Show all rooms

Rates & availability calendar

See current prices and availability for your chosen dates!
September 2026 - September 2027
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Check-in/ Check-out

Facilities

Hotels feature amenities designed to keep both you and your pet comfortable
Facilities: Great
8.8/10Review score

General

  • No smoking on site
  • Wi-Fi
  • Safe deposit box
  • 24-hour reception
  • Express check-in/ -out
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Security
  • Luggage storage
  • Lift
  • Coffee shop
  • Smoke detectors
  • Fire extinguishers
  • Key card access

Guest Parking

  • Electric kettle

Services

  • Pet amenities available
  • Room service
  • Housekeeping
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink

Dining

  • In-room breakfast
  • Restaurant
  • Snack bar
  • Bar/ Lounge area
  • Special diet menus

Business

  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots
  • Baby pushchair

Spa & Leisure

  • Leisure/ TV room

Room features

  • Air conditioning
  • Heating
  • Mini-bar
  • Sitting area
  • Tea and coffee facilities
  • Ironing facilities

Bathroom

  • Free toiletries

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
  • AM/FM alarm clock

Room decor

  • Parquet floor
Show more

Dining Onsite

At Icon Wipton, a delightful dining experience awaits guests with an array of local flavors and vibrant ambiance. From heartwarming brunches to sophisticated evening meals, each venue offers a unique culinary journey designed to please every palate and mood.
  • Ultramarinos Quintin

    Local cuisine
    Ambiance
    A blend of traditional and modern elements, Ultramarinos Quintin creates a warm and inviting space perfect for a romantic meal or a family gathering.
    Key Offerings
    Indulge in a selection of carefully crafted local dishes and a selection of delightful breakfast options. Open daily for breakfast, featuring a cozy environment to start your day off right.
    Reservation
    Not needed
    Monday to Friday: 07:00 - 10:30; Saturday and Sunday: 08:00 - 11:00.
  • The Captain

    American and Mediterranean with Asian and Latin American influences
    Ambiance
    Family-friendly and romantic, The Captain features a light-filled setting that invites guests to relax and savor their meals together, making it an oasis in the Salamanca neighborhood.
    Key Offerings
    Experience tantalizing grilled meats, refreshing cocktails, and a versatile menu available for brunch, lunch, and dinner, along with a vibrant cocktail hour.
    Reservation
    Recommended
    Brunch, Lunch, Dinner, and Cocktail hour hours vary.

Location

Jorge Juan, 17 (Esquina Lagasca), Madrid, 28001
Explore Madrid
Explore Madrid's Charm
  • Top Attractions
  • Activities
  • Dining
  • Entertainment
El Retiro Park
El Retiro Park
8 minutes walking
A serene urban park featuring beautiful gardens and sculptures, ideal for picnics and leisurely strolls.
National Archaeological Museum
National Archaeological Museum
4 minutes walking
Home to Spain's archaeological treasures, this museum offers insights into the country's rich history.
Prado National Museum
Prado National Museum
20 minutes walking
One of the world's premier art museums, featuring masterpieces by Spanish masters like Velázquez and Goya.
Puerta del Sol
Puerta del Sol
25 minutes walking
A bustling public square known for its iconic statue of the Bear and the Strawberry Tree, lively shops, and cafés.
Biking at El Retiro
8 minutes walking
Bike rental services available near El Retiro Park offer a fun way to explore the beautiful landscapes.
Spa Day
10 minutes walking
Relax with rejuvenating treatments at nearby wellness centers, perfect for unwinding after a busy day.
La Maquina Jorge Juan
1 minute walking
A vibrant atmosphere serving classic Spanish dishes, known for seafood paella and a diverse wine list.
The Captain
1 minute walking
Offers a cozy setting with hearty Mediterranean options, perfect for both casual diners and special occasions.
Ornella
2 minutes walking
A chic Italian eatery offering wood-fired pizzas and fresh pasta within a stylish, contemporary space.
Teatro Español
25 minutes walking
Historic theater featuring a wide range of performances, from classic plays to contemporary shows.
Sala BarCo
20 minutes walking
Live music venue hosting local talent and themed events, perfect for a fun night out with friends.
Local transport and travel tips
  • City Centre
    Madrid 20 min  ·  1.6 km
  • Airports
    Adolfo Suarez Madrid-Barajas (MAD) 35 min  ·  23.3 km
  • Underground
    Serrano 4 min  ·  300 m
    Velazquez 4 min  ·  300 m
Want access to early-bird pet-friendly hotel deals?
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Check Rates
Property information and rules
Check-in
from 14:00-23:59
Check-out
until 12 pm
Guest Parking
No parking available.
Internet
Wireless internet is available in the entire hotel for free.
Breakfast
A full breakfast is served at the price of EUR 23.0 per person.
Children & extra beds
There are no extra beds provided in a room. 
Pets
Pets are allowed on request.
Number of floors:
6
Number of rooms:
61
Former name
Petit Palace Art Gallery

Reviews and Ratings

Feedback about Icon Wipton from previous guests about their experience.
Review score
Based on 333 verified reviews
9.1 /10
Perfect
94 %
Recommend
Breakfast
8.4/10
Cleanliness
9.0/10
Comfort
9.1/10
Facilities
8.8/10
Free WiFi
8.5/10
Location
9.8/10
Paid Wi-Fi
9.3/10
Staff
9.6/10
Value for money
8.5/10
Pros
Great location
Comfortable bed
Clean rooms
Friendly staff
Nice bathroom
Cons
Loud music
High heating
Poor manners
Missing amenities
Guest reviews
based on 797 reviews
9.0/10
No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.
Open reviews
FAQs
About Icon Wipton
What are the check-in and check-out times at Icon Wipton?
Check-in is from 14:00 and check-out is by 12:00.
Which attractions are located near Icon Wipton?
Nearby attractions include El Retiro Park (0.5 km), Museo del Prado (1 km), and the National Archaeological Museum (0.5 km).
Is parking available at Icon Wipton?
There is adjacent public parking available at a cost of approximately €28 on weekdays and €23 on weekends.
What dining options are available at Icon Wipton?
The hotel features The Captain, a brasserie-restaurant offering a modern Mediterranean menu.
Are there any specific amenities in the rooms at Icon Wipton?
Rooms include free Wi-Fi, air conditioning, a flat-screen TV, minibar, coffee maker, and luxurious toiletries.
What languages are spoken by the staff at Icon Wipton?
The staff speaks multiple languages, including English and Spanish.
Are there any family-friendly amenities at Icon Wipton?
The hotel provides cots and baby pushchairs for younger guests.
How far is Icon Wipton from the nearest metro station?
The nearest metro station is just a 5-minute walk away.
What are some restaurants close to Icon Wipton?
Nearby dining options include El Paraguas, La Maquina Jorge Juan, Mas Q Menos, and LUX Madrid, all within 0.5 km.
Does Icon Wipton have a bar or lounge area?
The hotel features a club-style lobby bar for casual gatherings and drinks.
What type of hotel is Icon Wipton?
Icon Wipton is a boutique hotel located in the upscale Salamanca-Serrano neighborhood.

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